Tech

iOS 9 Boasts Strong Features for Agents

How will Apple’s new iOS assist real estate agents? Apple hosted its most recent Worldwide Developers Conference this week. Among the tech giant’s many announcements was the introduction of iOS 9, the newest version of the iPhone and iPad

How Do Atlanta Brokerage Websites Rank?

Atlanta Agent analyzed Web traffic data from Alexa.com, a leading analytics firm, and collected its findings in the infographic below. The numbers were pulled the week of May 18, and the brokerages are ranked in alphabetical order. How does

What Atlanta Brokerages Have the Best Social Media Presence?

Atlanta Agent crunched the social media numbers on Facebook and Twitter, and collected the findings in the infographic below. The numbers were pulled the week of May 18 directly from the brokerages’ social media pages, and the brokerages are

The 4 Pros and 4 Cons of Building Your Own Personal Website

Real estate agents should consider these pros and cons before building their own personal website. It’s a trifecta of statistics that perfectly reflects the modern real estate market’s relationship with the web: 92 percent of homebuyers use the Internet

Are You Adhering to Google’s Mobile-Friendly Guidelines?

Google has implemented several mobile-friendly guidelines to its search engine – is your real estate website following those guidelines? If your website isn’t mobile friendly, then Google may not want to be too friendly to it. And for a

Building a Website: 7 Steps to Getting Started

Seven easy steps to building a real estate website The purpose of a good website should be to instill trust, amplify brand awareness and, ultimately, nurture prospects that will later turn into clients. Here are some “musts” for any

Study: Faster Broadband Speeds Boost Home Values

New study finds broadband speeds play big role in home searches An overwhelming share of prospective homebuyers will turn down the perfect home if it lacks access to high-speed Internet. That was the surprising finding of an ISPreview survey,

5 New Twitter Features That Will Change Your Business

Twitter has been making serious changes in recent months, and they’ll all impact how you use the platform for your business. Twitter is among the most useful social media platforms for real estate agents today, but like all forms

4 Incredible Stats About Smartphone Usage in 2015

Smartphones are certainly commonplace, but recent research drives home how important they are for users. Few items are more ubiquitous nowadays than smartphones. Whether one is at home, in the car, on the train or simply walking down the

Zillow Group Welcomes 24 Additional MLS Direct Feeds

Just a week after announcing direct-feed arrangements with Realogy, Keller Williams and California Regional MLS (the largest MLS in the country), Zillow Group has stepped its game up further, adding 24 new MLS direct feeds, including the combined Los Angeles/Westside

Zillow/Trulia Sign Direct Deals with 18 MLSs, Establish Realogy/Keller Williams Feeds

Zillow Group just enhanced its quality of listings by a dramatic degree. Zillow Group has announced direct-feed agreements with California Regional MLS (the largest MLS in the country) and 17 additional MLS partners, in addition to direct feeds with two of the largest

Zillow Officially Acquires Trulia for $2.5B, Gives Birth to ‘Zillow Group’

Zillow yesterday completed its acquisition of Trulia, shelling out $2.5 billion for its former rival and forming the “Zillow Group,” the parent company that will now house not only the Zillow and Trulia brands, but also StreetEasy and HotPads. Though nothing has

Should Real Estate Agents Prepare For the Drone Revolution? Not So Fast

Sure, the FAA finally ruled on drones, but that doesn’t necessarily mean the drone floodgates are now open. After considerable deliberation and anticipation, the Federal Aviation Administration finally unveiled its regulations for commercial drone usage on Sunday, which, in tandem

FTC Approves Zillow’s Acquisition of Trulia, Closure Expected Soon

After a considerable waiting period, it looks like Zillow will officially acquire Trulia. It was way back in July 2014 when Zillow first announced its $2.9 billion acquisition of syndication rival Trulia, and now, after considerable anticipation, it seems

6 Common Facebook Mistakes You Need to Avoid

It’s easy to make these mistakes while using Facebook, but that doesn’t mean you should make them! Facebook can be one of the most useful tools in a real estate agent’s marketing apparatus, but there are definite mistakes that

Zillow Drops List Hub, Introduces Accuracy Fix

Zillow opts not to renew ListHub contract and implements plan to secure direct feeds to local MLSs. Who holds of the gauntlet, Zillow, Trulia or realtor.com? “The Big Three,” they are called, and for good reason – combined, the

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