Sales & Marketing
IYB stories on marketing
By Matthew Collis for AGBeat Many business professionals underestimate the importance of feedback and the value that it can bring to their business. No one likes receiving criticism, but feedback, both the positive and negative variety, can teach us
I watched a video today about a nine-year-old boy in Los Angeles named Caine Monroy. Take a moment to watch the video yourself and get a full understanding of the story before reading the rest of this. Done? Ok.
By Bob Corcoran If you’re looking for a strategy to make some money over the next 20 years, you need to think young…and old. Word is out from the National Association of Realtors (NAR) that both Baby Boomers and
One of my No. 1 hot topics in trainings right now is Facebook ads. It can seem like an elusive concept at first – how can you capitalize on the target marketing platform available through Facebook? However, once you
Think about the last car commercial you saw. At the end, did the voiceover or text on the screen show the dealer’s invoice price? What about MSRP? No. It featured the monthly payment. So why is almost every real
By Kristina Jaramillo During a presentation I gave at a small business owner’s boot camp, I was asked a very interesting question by one of the attendees: “I am a real estate agent and not sure how LinkedIn can
I know that the northwest suburbs of Chicago are a great place to live, work and play, but do your clients? One of the challenges that real estate agents can have is to showcase the great area that we
By Kathy Kalnes When trick-or-treating as a child, which homes were most appealing to you? The houses with the best candy and decorations, of course. When presenting your listing to potential buyers, it is crucial to showcase the “treats”
Today’s guest contributor is professional writer, blogger and digital entrepreneur, Men With Pens‘ James Chartrand. The following article was originally published on
I can remember receiving my first hand-written thank you note from our U.S. president of Exit Realty, Tami Bonnell, back in 2005 after opening our second office. I was shocked that an executive with the company I had been