Improving Your Business

Stories, articles and advice aimed at improving your business

Why Short Sales Aren’t Going Anywhere, Pt. I

Lately, there has been much made of the current “housing recovery,” with many thinking that the market turn around has begun and that the end is near for short sales. I could not disagree more, and here’s why: 1.

Rules For Buying & Selling a “Haunted House”

The laws about disclosing if a house is “haunted” vary from state to state. In Massachusetts The possibility of a property being “psychologically impacted” isn’t considered a “material fact required to be disclosed” to potential buyers. In Virginia Emotional defects like

5 Interesting Details about Janet Yellen, Obama’s Pick to Head the Fed

Janet Yellen, President Obama’s choice to head the Federal Reserve, brings a unique combination of the old and the new to the position. President Obama yesterday announced Janet Yellen as his choice to head the Federal Reserve and take

The 9 Must-Have Amenities for Luxury Homebuyers in 2013

What amenities have proven the most in-demand for luxury homebuyers thus far in 2013? All consumers approach the homebuying experience with a specific set of features and amenities that they most desire in their prospective home, but luxury homebuyers

4 Ways to Compete Against a Top Agent

Recently I observed a fairly new agent fight for a listing with two of Chicago’s top agents and win. With enthusiasm and full attention, the new agent explained that she only takes five clients at a time in order

4 Key Concepts on the Government Shutdown and Housing

It’s been several days now of the government shutdown, and it’s becoming more clear how it could potentially impact the housing market. The government shutdown went into effect at midnight on Oct. 1, and ever since then, there has

How Much Do Homes Cost in Top Tier School Districts?

Strong school districts are often a top selling point for certain neighborhoods, but how do they translate to the median price of the area? It’s gotta be among the most common of questions that real estate agents receive –

How Listing Agents with Good Intentions Can Turn Off Buyers

A common mistake that listing agents often make in front of buyer clients is to talk first and listen later, if at all. They tend to talk nonstop from the start of the showing to the end, often volunteering information

8 Key Trends in Consumer Finances in 2013

How do American consumers feel about not only the housing market, but their chances at homeownership? A new Bankrate.com survey provides insight. There are many reasons for homeownership. From privacy, to expression, to carving ones own unique niche in

50, Er, 5 Shades of Grey to Update Your Home For Market

According to a 2012 HomeGain survey, interior painting has an ROI of 107 percent for home sellers when preparing a home for the market. While Taupe and Navajo White were hot a few years back, shades of grey are

FHA Taps Treasury for $1.7 Billion in Unconventional Bailout Funds

The Federal Housing Administration (FHA) stated on Friday that it would need approximately $1.7 billion in Treasury funds for the 2013 fiscal year, though there are some intriguing caveats to the nature of the bailout funds. This is the

How Would a Government Shutdown Impact the Housing Market?

A government shutdown is looming in Washington, and should one occur, it could have wide-ranging effects on the nation’s economy – including housing. Well, it’s that time again. As you’ve surely seen in the headlines, political gridlock has once

The 7 Things that Luxury Homebuyers Need From Agents

Luxury homebuyers have needs that set them apart from other homebuyers; how do those needs, then, translate to the services provided by agents? Real estate is, at its heart, a service-based industry. As the real estate agent, you are

The 7 Most Prevalent Sentiments of Today’s Luxury Homebuyers

Luxury homebuyers are a unique brand of consumer – what sentiments are most prevalent when they are searching for homes? Any real estate agent will tell you that the luxury homebuyer is a unique brand of consumer, one with

Instashare your Homes and Communities on Instagram

Any good real estate agent or home builder knows that high quality photos can make or break a home sale. Luckily for you, one of the most popular social media tools out there today, Instagram, thrives on the sharing

Explaining Your Value Proposition in a Changing World

Recently spotted in the wild was a sign that read, “Real Books Priced Lower Than E-Books,” photographed at The Strand bookstore in New York City, a popular hotspot for locals and tourists alike. With strong competition from digital books,

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