As one of Coldwell Banker’s Top Producers for the past 12 years, Jane McAuley recently reached more than $100 million in sales. She has also been honored with the Crystal Phoenix Award and received membership into the Coldwell Banker International Diamond Society and International President’s Circle.
But the most important recognition for a Realtor is always going to come from clients, and they practically line up to praise McAuley for her dedication to finding them the best home, or selling the one they’re in, and saving or making them money in the process.
McAuley says that is a key driver for her business – getting the best deal for her client.
“I have a reputation for being very protective of my clients’ money,” she says. “I had my very first listing under contract, and over list price, in less than a day.” This year, she’s topped that by having more than half of her listings close over asking price.
“Working with Jane was like working with a friend,” says one client. “She made the home-buying experience fun and easy by anticipating and managing any and all bumps in the road. There’s no one more dedicated or mindful of your needs.”
McAuley’s first career was in the tough and high-profile world of television news – as an anchor, reporter and producer at CNN International, covering global events seen around the world. During her tenure there, top network executives and workers fresh out of college sought her out for advice on where to live, shop and play.
Becoming a Realtor was a natural progression for McAuley. “I loved being a journalist, but I found my true calling in the personal relationships developed in the real estate process,” she says. “Helping people make one of the most important decisions of their lives – where they live and bring up their families is something I’ve always found incredibly rewarding.”
As a lifelong Atlantan, McAuley knows the city like the back of her hand. Whether it’s Midtown, Downtown or Alpharetta, Chamblee, Brookhaven or Dunwoody, she can always steer clients to the right neighborhood to fit their needs.
Her new career may seem a long way from the news business, but there are parallels to real estate.
“I ask lots and lots of questions throughout the process so I am sure I understand the needs and wants of my clients with a clear understanding of their backgrounds and budgets. I realized what I had loved about the news business was talking to people about what was changing in their lives,” she says. “It’s the same thing I do in real estate – talk to people about what their next move is and help them get there.”