In what it calls a “strategic move to strengthen its land acquisition capabilities,” Blue River Development has brought on software sales veteran Robert Beckwith as land acquisition manager.  

Since joining Blue River three months ago, Beckwith has written 14 letters of intent and brought two properties under the Cumming-based developer’s control, with a third expected soon.  

Beckwith’s move from software to real estate was driven in large part by his relationship with Blue River’s managing principals, Brad Cooper and Michael Cooper, who have been his friends since childhood. 

“Robert’s seamless assimilation into the industry, paralleled with his technological background, has allowed Blue River Development to innovate and future-proof operations,” Michael Cooper said in a press release. “Beckwith plays a critical role in standardizing and scaling the team through tech integration.” 

“I’ve always admired the complexity of real estate and the problem-solving it entails,” Beckwith said. “Blue River Development offers me a unique opportunity to tap into a market ripe with potential. I’m grateful to Brad and Michael for shepherding me through this process and excited to contribute to the company’s growth.” 

Beckwith is a Georgia State University alumni and resident of Forsyth County. In his free time, he enjoys golf, fitness and spending time with his three children.