When the retail industry started to move heavily into the digital sphere, it had to learn some hard lessons before it could flourish. All the old tricks that had worked with brick-and-mortar stores had to be reviewed. But since

The recent death of legendary singer-songwriter Aretha Franklin initially posed a quandary for her four surviving sons. Because she didn’t leave a will, her $80 million fortune – including Franklin’s numerous real estate holdings – likely will take longer

Facebook recently announced changes it will be making to its advertising tools after the company was accused of potentially enabling housing discrimination on the platform. Earlier this month, the U.S. Department of Housing and Urban Development filed a discrimination

Trulia is launching a new tool to help buyers, renters and agents learn about an area with their new feature – Trulia Neighborhoods. The new tool, which is available both online and as a mobile app, is a crowdsourced

In today’s digital age, novel inventions that once seemed like an unrealistic dream such as self-driving cars and virtual reality have become an integral part of everyday life. Just as Tesla is revolutionizing the automobile industry, smart homes are

Traditionally, “for sale” signs have been the most visible indicator that a home is on the market. But as the real estate industry continues to use technology to improve productivity in the digital age, some view the ‘For Sale’

Just like any business, one of the main parts of an agent’s job description is generating and processing leads to turn those leads into clients. However, many agents who are just starting out may have a hard time figuring

About 80 percent of real estate executives agree that teams have facilitated growth in their brokerage’s business over the last five years, according to a new research from an Imprev Thought Leader Study. Teams are becoming increasingly popular and encouraged

Ok, so you didn’t get into real estate to become a social media guru. And maybe you don’t even like being on social media. Get over it! Engaging on social media doesn’t have to be yet another arduous marketing

With a burgeoning entertainment industry and as the hub of popular rap and R&B artists, Atlanta has a sizable celebrity population. That’s great news for local agents, but working with celebrities is an experience that is somewhat unique in

Time management is an area where nearly every real estate agent has room to improve. Real estate agents have a ton of different tasks to manage — from marketing to open houses to closing paperwork — and it can

Homebuyers want more technology use from their agents and a new report shows that Realtors are starting to implement more technology into their work day.  Realtors Property Resource found that that 85.28 percent of realtors used a mobile device,

In an effort to target potential buyers in a particular area, HomeSpotter added a new feature that does exact that. Through Boost by HomeSpotter, real estate brokers are able to connect with likely buyers on social media. Now, brokers

Mark Spain has spent more than 20 years in the real estate business. After his time at RE/MAX and Keller Williams, he decided to branch out on his own with an independent brokerage, Mark Spain Real Estate. Opened in

A new owners.com survey found that homebuyers are looking for their real estate agents to use more tech-based tools. The survey sampled over 1,000 homeowners, which they define as “those who purchased a home within the last four years”

ShowingTime, the showing management and markets stats mobile app, announced the launch of its enhanced agent-to-agent messaging platform.  The new system will allow more than 950,000 real estate agents to connect through the app via texts, email and desktop.