One of the main challenges a managing broker will face is recruiting top agents to join their team — someone who not only fits their culture, but can achieve sales and serve as a brand ambassador for their brokerage. Engel

Heather Scruggs, the merchandising manager at Trendmaker Homes, is always keeping up on the latest trends in home construction and renovation. Here, she tells agents what they need to know about kitchen design to help seller clients get the

Reaching international buyers is paramount to success in some markets. While many agents spend money on print and other advertising in foreign cities, by and large the best bang for your buck is to begin fostering relationships with local

Categories: CRM, Website creation, IDX RealSavvy, which started in 2014 with the goal of making it easier for agents and their clients to communicate, has recently rolled out its newest offering, an interactive CRM tool. It allows clients to

When the retail industry started to move heavily into the digital sphere, it had to learn some hard lessons before it could flourish. All the old tricks that had worked with brick-and-mortar stores had to be reviewed. But since

The recent death of legendary singer-songwriter Aretha Franklin initially posed a quandary for her four surviving sons. Because she didn’t leave a will, her $80 million fortune – including Franklin’s numerous real estate holdings – likely will take longer

Facebook recently announced changes it will be making to its advertising tools after the company was accused of potentially enabling housing discrimination on the platform. Earlier this month, the U.S. Department of Housing and Urban Development filed a discrimination

Trulia is launching a new tool to help buyers, renters and agents learn about an area with their new feature – Trulia Neighborhoods. The new tool, which is available both online and as a mobile app, is a crowdsourced

In today’s digital age, novel inventions that once seemed like an unrealistic dream such as self-driving cars and virtual reality have become an integral part of everyday life. Just as Tesla is revolutionizing the automobile industry, smart homes are

Traditionally, “for sale” signs have been the most visible indicator that a home is on the market. But as the real estate industry continues to use technology to improve productivity in the digital age, some view the ‘For Sale’

Just like any business, one of the main parts of an agent’s job description is generating and processing leads to turn those leads into clients. However, many agents who are just starting out may have a hard time figuring

About 80 percent of real estate executives agree that teams have facilitated growth in their brokerage’s business over the last five years, according to a new research from an Imprev Thought Leader Study. Teams are becoming increasingly popular and encouraged

Ok, so you didn’t get into real estate to become a social media guru. And maybe you don’t even like being on social media. Get over it! Engaging on social media doesn’t have to be yet another arduous marketing

With a burgeoning entertainment industry and as the hub of popular rap and R&B artists, Atlanta has a sizable celebrity population. That’s great news for local agents, but working with celebrities is an experience that is somewhat unique in

Time management is an area where nearly every real estate agent has room to improve. Real estate agents have a ton of different tasks to manage — from marketing to open houses to closing paperwork — and it can

Homebuyers want more technology use from their agents and a new report shows that Realtors are starting to implement more technology into their work day.  Realtors Property Resource found that that 85.28 percent of realtors used a mobile device,