Improving Your Business

Stories, articles and advice aimed at improving your business

6 Ways to Become a Smarter Agent

How can you be sure, as an agent and as a person, that you’re always pushing yourself to become smarter and more adaptable? We have an unfortunate tendency, nowadays, to think that intelligence is innate – that some people, in other words,

The Limitations of $1 Million in International Real Estate

$1 million sure goes much farther in our local housing market! In our housing market, as well as scores of others across the U.S., $1 million is a hefty sum of money, one that awards potential homebuyers a myriad

3 Key Steps to Connecting with Your Clients

When you’re helping a client buy or sell a home, how can you make sure that you’re connecting with them as people? Real estate is a profession built upon communication, and unless you’re connecting with your clients in a

3 Easy Steps To Help Maximize Your Social Media Presence

Social media is quickly becoming the preferred marketing method for many, and with good reason. Here are 3 steps to help you boost its effectiveness. In the past several years, the influence of the Internet has grown exponentially when it

The 3 Things First-Time Buyers Want from Agents

What do first-time homebuyers want from real estate agents? First-time homebuyers are a unique breed of consumer. With little in the way of experience in real estate, they offer a fresh batch of challenges and opportunities for real estate agents.

5 Bad Habits that Every Agent Should Avoid

Some bad habits seem endemic in real estate, and you’ll want to do your very best to avoid them. #81888249 / gettyimages.com In real estate, there are bad habits and then there are bad habits, the common shortcomings of real

A 5-Step Guide to Handling Unrealistic Client Expectations

#148360737 / gettyimages.com Beautiful loft apartments in a chic, central location, marble countertops, gleaming wood floors, free parking. There’s nothing wrong with dreaming but sometimes the difference between the ideal living situation clients have in their head and what

3 Ways to Leave a Positive Impression with Clients

All agents strive to leave positive impressions, and we’ve got the three principles to keep in mind to do just that. #184314711 / gettyimages.com First impressions are undoubtedly important in real estate, but it’s the lasting impressions – the

3 Negotiating Techniques To Manage Your Own Assertiveness

Negotiations call for a certain amount of assertiveness to make sure your clients get what they deserve, but how do you when it’s enough? #182793260 / gettyimages.com One of the hallmarks of a quality negotiator, especially in regards to real

The 4 Sobering Things You Should Know About the Changes to FICO

Recent analysis by the CFPB has spurred changes to FICO, but how will those changes impact your real estate business, if at all? #114854649 / gettyimages.com FICO, aka the most prevalent credit-rating system in the U.S. and a key

3 Simple Ways to Show Your Clients the Proper Appreciation

No agent will succeed with unappreciated clients, but showing appreciation is actually much easier than it seems. #456780199 / gettyimages.com Everyone likes appreciation, but it’s a safe statement to make that consumers love appreciation more than any group of

The 5 Most Important Details About Curb Appeal

“Curb Appeal” is a term thrown around often by consumers and agents alike, but an interesting new infographic from SensationalColor.com shows just how valuable the concept can be when selling a home. Click on the graphic below for its

3 Ways that Millennials Will Change Housing

Millennials will be a major force in future housing markets, but they’ll also bring with them considerable changes. #145565779 / gettyimages.com Stop us if you’ve heard this one before – Millennials are the next big source of housing demand,

3 Ways that ‘Big Data’ has Changed Real Estate

Data is the big currency in today’s real estate environment, and it’s brought quite a few changes to how the industry functions. #144635400 / gettyimages.com Big data – the grand democratization of statistics and information that the Internet made

How Mobile is Taking Over Real Estate

Mobile design moved swiftly through real estate websites, and it’s now poised to take over the industry. #184078342 / gettyimages.com Everybody knows that with each passing year, mobile browsing seizes a larger and larger share of the real estate

Why You Should Ignore the Homeownership Rate

Media outlets the industry over are reporting on the Commerce Department latest homeownership report, but is the data reliable? The coverage was quite widespread – earlier this week, the Commerce Department reported that the homeownership rate in the U.S. hit

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