Keller Williams has partnered with Canva, a design platform used to create graphics for social media, presentations and more, to provide KW-affiliated agents with enhanced access to marketing tools to grow their business. The rollout is expected in the third quarter.
Agents can use Canva to create marketing materials that are designed to resonate with clients and drive conversations, Keller Williams said. Canva’s AI features are used to generate and edit text, images, videos and fully editable designs.
Designs will also be populated in Canva with KW-affiliated agent and MLS data.
Key features of partnership include:
- Design templates: Access to a library of hundreds of templates designed by KW and Canva for everything from social media posts and marketing flyers to listing and buying presentations and yard signs.
- Brand-consistency tools: Agents can keep their assets consistent and on-brand with KW’s brand kit, which is accessible within Canva and includes brand colors, logos and fonts.
- Future integration with Command: KW is exploring opportunities to integrate Canva into Command, its smart CRM-plus platform.
KW and Canva will continue to develop design templates and features that meet the evolving needs of real estate professionals, Keller Williams added.
“Together with Canva, we’re reimagining real estate marketing,” said KW President and CEO Chris Czarnecki. “It is another milestone in our commitment to equipping entrepreneurs with best-in-class tools to build their brand and grow their business. By bringing the power of Canva directly to our affiliated agents, at no additional cost, we’re unlocking the ability to create standout marketing faster and easier.”
“Whether AI-powered content, dynamic data integration or just knowing your next listing flyer is 100% on-brand, we’re taking the guesswork out of great design,” said Rob Giglio, chief customer officer at Canva. “This is all about bridging the gap between creativity and productivity so agents can better serve their clients and grow their business.”