Improving Your Business
Stories, articles and advice aimed at improving your business
Social media experts and real estate agents share ideas for how to use the platform for generating business in an era of declining trust.
Credit is a term thrown around quite frequently and not always expanded upon. And since you won’t necessarily be there to walk your clients through the process of meeting with lenders, you’ll want to prepare them as much as you can.
Will technology one day replace the role of the real estate agent? In an era of rapidly evolving customer relationship management software, iBuyers and the constant specter of brokerage mergers and acquisitions—always, it seems, with tech bandied about as
Although most Americans alive today have never known a world where women are absent from the workforce, most are still well aware of the discrimination and injustice that continues to plague working women. Though gender norms continue to be
The U.S. Census Bureau is renewing its push to stimulate innovative technological developments through the use of its own data. The Opportunity Project (TOP), a collaborative effort between government agencies and private tech firms, continues to build upon initiatives
The tech landscape is experiencing another transition as big data and predictive analytics take on a more significant role in how real estate professionals approach the housing market in their area.
For many agents, a robust reading list helps them retain balance while also learning new techniques and information. We spoke with a few agents who are leading the pack in sales in their areas to find out what should
The owner of real estate franchise brands including Coldwell Banker and Sotheby’s International Realty announced the launch of a new unified tech platform, Desk, that enables its agents to access key digital tools all in one place. Desk can
Agents have a responsibility to do right by their clients in every way possible, but in the complex, lengthy process of buying and selling a home, not everything may be within an agent’s full control. Criminals and con artists
The long-running consumer tech trade show CES returns to Las Vegas once again this year, hosting some 180,000 people who come to see the latest technology of all kinds. While the four days of CES feature more than 4,500
Atlanta BeltLine has been hailed as the most comprehensive transportation and economic development effort the City of Atlanta has ever pursued. Given the amount of attention the BeltLine has received, most agents around Atlanta have cursory knowledge about the
Carvana disrupted how automobiles are bought and sold, Uber changed the way we get around, and Airbnb brought a new twist to where and how we stay when traveling. It was only a matter of time before technology entrepreneurs
One of the main challenges a managing broker will face is recruiting top agents to join their team — someone who not only fits their culture, but can achieve sales and serve as a brand ambassador for their brokerage. Engel
Heather Scruggs, the merchandising manager at Trendmaker Homes, is always keeping up on the latest trends in home construction and renovation. Here, she tells agents what they need to know about kitchen design to help seller clients get the
Reaching international buyers is paramount to success in some markets. While many agents spend money on print and other advertising in foreign cities, by and large the best bang for your buck is to begin fostering relationships with local
Categories: CRM, Website creation, IDX RealSavvy, which started in 2014 with the goal of making it easier for agents and their clients to communicate, has recently rolled out its newest offering, an interactive CRM tool. It allows clients to