I watched a video today about a nine-year-old boy in Los Angeles named Caine Monroy. Take a moment to watch the video yourself and get a full understanding of the story before reading the rest of this. Done? Ok.

By Bob Corcoran Every day all across the country, many real estate agents are dying a slow death. What’s worse, they’re sticking the stake through their own hearts one millimeter at a time. A long, slow, painful death. And

By Arthur Wylie Whether in your business or personal life, making deals – from the biggest ones that take months to finalize and involve teams of lawyers, to the nominal ones that are sealed with a handshake after a

FHA-approved or not FHA-approved? That is the question. You’ve been there – looking up condo listings for a client who is FHA-approved, only to find out the overzealous list agent just marked every available sales option on the MLS.

It’s amazing how climate can change attitude and production. We are so fortunate to have seasonal change in our region; fortunate because along with market changes, simple things like sunshine can get everyone moving again. This cyclical change in

Last summer, I received a referral from a couple that was looking to sell their Westchester home. As many of you know, Westchester is located right near the Brookfield Zoo. Like many of the homes in Westchester, theirs was

By Bob Corcoran If you’re looking for a strategy to make some money over the next 20 years, you need to think young…and old. Word is out from the National Association of Realtors (NAR) that both Baby Boomers and

One trend is coming across loud and clear for home sales this year – demonstrate lower monthly bills and you will attract buyers!  After all, 50 to 75 percent of homebuyers compare utility bills when looking for their next

There are companies that look down on text messaging. It might look like that employee isn’t paying attention, but the truth is, they might actually be multi-tasking and working, just by reading and sending texts – provided the texts

By Ron Kaufman In an age when a customer’s unhappy experience with a company can go viral mere minutes after it occurred – and when customers regularly take to the Internet to publicize their great and not-so-great experiences –

One of my No. 1 hot topics in trainings right now is Facebook ads. It can seem like an elusive concept at first – how can you capitalize on the target marketing platform available through Facebook? However, once you

If you are working with out of town buyers or buyers that are not familiar with Chicago, these two new tools are here to help. We all know how difficult it can be to work with clients that do

Think about the last car commercial you saw. At the end, did the voiceover or text on the screen show the dealer’s invoice price? What about MSRP? No. It featured the monthly payment. So why is almost every real

A content sharing service that allows members to “pin” images, videos and other objects to a virtual pin board, the social media site Pinterest is more than the latest hot fad. According to recent web analysis, it was one

By Kristina Jaramillo During a presentation I gave at a small business owner’s boot camp, I was asked a very interesting question by one of the attendees: “I am a real estate agent and not sure how LinkedIn can

By Bob Corcoran “The pessimist sees difficulty in every opportunity. The optimist sees the opportunity in every difficulty.” Winston Churchill  I could spend this entire article moaning about the problems real estate has endured over the last three years,