Lead Generation

How to find real estate leads on Instagram

Instagram has become an invaluable tool for agents looking to expand their reach and generate client leads.

What kind of tech are agents using for lead generation? Find out what Atlanta real estate professionals had to say.

Are you paying for lead generation? See the top tools readers said they can’t live without.

Is private equity-backed real estate tech a game changer?

Venture capital and lead generation — what does one thing have to do with the other? A lot, for real estate tech firm Propertybase.

How to be a 5-star broker with online reviews

Local real estate experts tell their secrets on how to use online reviews to boost your business.

Learn which CRM tools can help you grow your real estate business in Agent Publishing’s new special report

A new report conducted by Agent Publishing digs into how real estate brokers, teams and brokerages use CRMs; which tools they use; and how they feel about the CRM they’re using today.

How COVID-19 may change the meaning of a lead

Real estate portals and iBuyers are changing the way they operate in the short term to cope with the chaos created by the coronavirus pandemic. But the entire lead generation system might be in for an overhaul, according to real estate analyst Mike DelPrete.

Three people around a desk, paperwork
Helping buyers understand credit scores

Credit is a term thrown around quite frequently and not always expanded upon. And since you won’t necessarily be there to walk your clients through the process of meeting with lenders, you’ll want to prepare them as much as you can.

Offline Options Yield Better Leads Than Online Providers, Survey Says

Now is not the time to ditch old-fashioned methods of generating leads in favor of online services. In fact, industry professionals value offline options much more than Web-based options, according to the results of a recent Imprev Thought Leader

Offline Options Yield Better Leads Than Online Providers, Survey Says

Now is not the time to ditch old-fashioned methods of generating leads in favor of online services. In fact, industry professionals value offline options much more than Web-based options, according to the results of a recent Imprev Thought Leader

88% of Homebuyers Used a Real Estate Agent in 2013

Are real estate agents still an integral part of the homebuying process, or is the Internet impeding on their influence? It’s been one of the more prevalent themes in housing the last 15 years – when will the Internet

88% of Homebuyers Used a Real Estate Agent in 2013

Are real estate agents still an integral part of the homebuying process, or is the Internet impeding on their influence? It’s been one of the more prevalent themes in housing the last 15 years – when will the Internet

Offline Options Yield Better Leads Than Online Providers, Survey Says

Now is not the time to ditch old-fashioned methods of generating leads in favor of online services. In fact, industry professionals value offline options much more than Web-based options, according to the results of a recent Imprev Thought Leader

Convert Your Real Estate Leads into Clients: 5 Things You Need to be Doing

It’s one thing to get a lot of good, high-quality real estate leads, but converting those leads into lifelong, loyal clients is quite another. And working hard and spending a lot of money on lead generation can be futile

The Top 7 Reasons Your Client Hired You To Be Their Agent

Clients have many reason to hire real estate agents, but what reasons have been the most prominent thus far in 2013? You’re a great listener. You’re a friend of the family. You came highly recommended. There are many reasons

5 Great Places to Network

The easy answer to “Where do you network” is “Everywhere,” but clearly, some places are better for networking than others, especially the five we suggest. All top producers succeed in unique ways, but if there’s any attribute they share,

5 Essential Details About Foreign Homebuyers

Foreign homebuyers made up nearly $70 billion in sales in 2012-2013, and they revealed distinctive patterns during that time frame that agents should know. We reported earlier this week that, though constrained by weak international economics and exchange rates,

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