With a bachelor’s degree in advertising from the University of Georgia and a master’s degree in marketing from Georgia State, Amy Pedersen transitioned to real estate after a successful career as a marketing executive and consultant for Fortune 500 companies. She began her real estate investing journey in 2012 and consistently ranks among the top 5% of agents in the Atlanta area where she leads the Purpose Driven Real Estate Group — a boutique team of agents, investors, designers and cash buyers.

In addition to being an experienced real estate investor, house flipper, Airbnb host and designer, Pedersen is a best-selling author. She co-authored the book “Empathy and Understanding in Business” with negotiation guru Chris Voss and other experts from various fields.

Known for her strategic and compassionate approach, Pedersen excels as a dedicated client advocate. She leverages the negotiating skills honed during her days as a corporate executive to close deals, and her credentials are impressive. She is a Certified Residential Specialist — a designation held by only 2% of agents nationwide — and holds certifications as a listing professional, real estate negotiator and luxury home marketing specialist. Her accolades include multiple top producer awards from the Atlanta Realtors Association, along with recognition among the Best of the Best Real Estate Agents and as one of the 10 Best Real Estate Agents in Client Satisfaction by the American Institute of Real Estate Professionals.

In addition to championing its clients, the Purpose Driven Real Estate Group is committed to philanthropy, especially blood donation and eradicating childhood cancers — a cause particularly close to Pedersen’s heart as her son is a cancer survivor. The team has raised tens of thousands of dollars for various pediatric cancer causes and has saved more than 500 lives via its blood drives.

When not leading with passion and purpose in real estate, Pedersen enjoys traveling and cheering for her beloved Georgia Bulldogs.