Improving Your Business
Stories, articles and advice aimed at improving your business
The most recent existing-home sales report indicated that housing may have turned a corner, but structural issues persist. #142483561 / gettyimages.com Covering the housing market nowadays is a strange experience. On one hand, you have the clear monthly reports
In the wake of its failed AgentMatch program, realtor.com kept its Dec. 2013 promise to develop online tools to help connect agents with prospective clients. The first step? Updating its agent profiles, according to a recent report by Inman
We know, we know, negative reviews are always bad…or are they? Have we been looking at them all wrong? #184641297 / gettyimages.com We live in an era dominated by online reviews. Whether its a product, service or company, the Internet
We’ve all seen listings with lackluster writing and grammar, but how common are those listings across the industry? #461174833 / gettyimages.com Bad grammar. Misspellings. ALL CAPITAL LETTERS. Oh yes, we’re talking bad writing in real estate listings, something we
Why on earth are Millennials not buying homes? It turns out there are pretty straightforward reasons behind their absence. #171287367 / gettyimages.com The housing market has, thus far in 2014, been putting up some pretty lukewarm numbers, and the relative
Mel Watt, the recently installed head of the FHFA, delivered his first major address on housing this week; here were the main takeaways. #171644428 / gettyimages.com Mel Watt, who is the director of the Federal Housing Finance Agency (FHFA),
Some consumers prefer newly built homes, while other prefer existing residences; why is that? #486077819 / gettyimages.com It’s always been a give-in that some consumers will prefer newly built homes while others opt for an existing residence, but an
There’s been quite a bit of negative press swirling around housing lately, but we’ve got some pleasant developments to hang your hat on. #461497687 / gettyimages.com There’s no two ways about it – the last few weeks, at least
Realtor.com’s survey of luxury housing continues to yield interesting findings about that most important sector of housing. #479997555 / gettyimages.com The last couple weeks, we’ve been covering realtor.com’s survey of the luxury housing market with glee, with our stories
Housing has gotten off to a slow start in 2014, and as we approach the year’s halfway point, a diagnosis is in order. #485205213 / gettyimages.com If the last couple of weeks have made anything clear, it’s that the
Real estate agents must wear many hats for their job, and “therapist” is certainly one of them. Buying and selling real estate is an inherently emotional business, and for good reason. When buying a home, your clients are making
What are the most troublesome obstacles faced by luxury homebuyers in today’s housing market? Earlier this week, we reported on a fascinating new study by realtor.com, which looked at what features today’s luxury homebuyers desire the most in a home.
The mortgage markets may have undergone a radical change since 2008, but some details may still surprise you. Last week, we reported a rather sobering statistic – according to record keeping by Ellie Mae, the average FICO score for
How many times have you had a client say, “My friend told me…” or “My parents said this…?” Our focus is always on client education throughout the process of selling or buying. When a client hires us to represent
What do luxury homebuyers desire the most, when shopping for homes? The luxury homebuyer, as any real estate agent knows, is a unique breed of client, and their desires and requests during the homebuying process differ in many notable
HouseLogic.com, a comprehensive website for homeowners brought to you by the National Association of Realtors, has won the 2014 Internet Advertising Competition for “Best Real Estate Social Media Campaign.” The website developed original inforgraphics that were distributed via Facebook