Millennial homebuyers will be the next great source of housing demand; what traits set them apart from other generations? The National Association of Realtors’ Home Buyer and Seller Generational Trends report is among the more detailed homebuyer surveys out there,

Threatening to halt any progress the market made in recent years is the fact that first-time homebuyers are struggling mightily. In fact, the National Association of Realtors (NAR) recently reported that first-time homebuyers possess the lowest market share the

Multifamily housing has been the darling of the post-boom housing market, but can it sustain its levels of success in 2014 and beyond? A couple weeks ago, amidst headline-grabbing reports on home sales and construction, there was a little,

We know, rising home prices are a very good thing, but are there elements of housing that they actually harm? We’ll start off with an affirmative statement – there are many good things that come about from rising home prices.

The features in a new single-family home change all the time, but what trends will be most common in 2014? Granite countertops? Walk-in closets? Laundry rooms? Yes, yes and yes. There are many possible things that can go into

Housing’s importance cannot be questioned, though there is considerable nuance to where the market is heading. Last week, we looked at the latest study from the Demand Institute, and its eye-popping predictions on where home prices are heading for

Do you know what an interest-rate lock-in is? No? It could have a defining effect on housing in the coming years. Pop quiz hotshot: what is the market phenomenon known as the interest-rate lock-in, and how does it apply

A common Facebook best practice that most forget now gets you more exposure. Are you wondering why your Facebook fan page posts are not appearing in the newsfeeds of your fans? There are many possible reasons: Facebook ads have

Home purchases have skidded a bit in recent weeks, and student debt raises some troubling questions on where housing demand is heading. The numbers are in, and they’re not encouraging – housing demand is beginning to wane. According to

Everybody and their uncle knows that Millennials will be integral to the housing recovery, but what do they actually want in a house? The Millennial generation, which encompasses Americans born between the early ’80s and early 2000s, is the

Some marketing challenges are universal. How do I attract new clients? How do I differentiate my firm from the competition? But as you dig down into the unique challenges of a specific market, the answers become less obvious. Here’s

What qualities do successful real estate agents share? We’ll start with an uncontroversial statement – real estate is a darned difficult business to make a living. From the ruthless competition, to the contrasting personalities, to the whims and sways

Buying a home in the post-boom market is akin to ballet, and there are certain steps that no client should take. For the vast majority of consumers, buying a home hinges on securing a loan, and among the vast

What is it? Updater, (www.Updater.com), is one of the few new real estate startups that takes real world client issues into consideration when releasing a product. While walking through the halls of “Startup Alley” at Inman New York this

Sure, email may be convenient, super fast and free, but nothing can top the beautiful simplicity of a phone call. We live in an email world. Everything nowadays – bank statements, credit card bills, personal correspondence, coupon mailers, company

Have you done your monthly Facebook page tab check-up yet? What, you don’t check your Facebook page tabs? First, for those thinking, “what is a ‘Facebook tab,’” let me take a step back. Facebook page tabs are the images