Improving Your Business

Stories, articles and advice aimed at improving your business

NAR: Forsyth and Cobb counties among the best to work from home in the nation

Working from home as an ongoing trend will greatly change the landscape of where people buy homes, according to NAR Chief Economist Lawrence Yun.

CDC imposes eviction moratorium through 2020

Real estate industry associations oppose the decision and are calling on Congress to provide rental assistance to housing providers.

Georgia MLS announces security breach

Hackers may have gotten access to Georgia MLS members’ account information, according to the organization.

Optimize your Instagram strategy for real estate

A social media strategist who helped create high-profile accounts for RE/MAX offers tips and examples of how to make the platform work for your business.

Get ready for the future of real estate by jumping into the deep end

It’s comforting to hang out in the shallow end of the pool during uncertain times, but that’s not where the future top producers are. Here are some ideas to move your business forward.

Big data geolocation game offers chance to invest without risk

A new augmented reality app promises to transform the way people think about buying and selling properties, using AI to turn players into virtual real estate magnates.

CoreLogic rolls out new tech tools

In the coronavirus era, agents are looking for ways to keep themselves and clients safe. These new tech tools from CoreLogic aim to help them navigate the uncertain terrain of the new normal.

The new pandemic escapism is online home shopping

Now might be a good time for brokers to make sure their online assets are in order, according to a new report from Today.

GAMLS now offers Ditto to autofill listings

Entering listings that already exist are the bane of many agents’ existence. No more, says Georgia MLS, which is now allowing them to copy and paste listings from other MLS systems.

How to be a 5-star broker with online reviews

Local real estate experts tell their secrets on how to use online reviews to boost your business.

Most real estate pros disagree with ‘master bedroom’ name change

In a survey sent to the more than 100,000 readers of Agent Publishing’s magazines, agents and brokers sounded off about a change that some real estate companies and associations are making, as well as other moves that might make the industry more inclusive.

How to make virtual meetings and events more engaging and inclusive

Are video meetings draining you and your team’s energy and focus? Corporate event planner Joanne Brooks offers some tips to combat Zoom fatigue.

How builders use tech to attract clients

Smart-home technology is the new luxury amenity, according to a new report.

How to combat inequality and discrimination in homeownership

As the divide between African American and white homeownership increases, the National Association of Realtors is working to educate Realtors on discrimination and stimulate homeownership.

Same time, next year? What to tell your sellers who want to wait out 2020

While it’s tempting for sellers to think conditions will improve by next year, experts say the full effects of the coronavirus on real estate won’t be seen for months, and that might mean large discounts ahead.

Learn which CRM tools can help you grow your real estate business in Agent Publishing’s new special report

A new report conducted by Agent Publishing digs into how real estate brokers, teams and brokerages use CRMs; which tools they use; and how they feel about the CRM they’re using today.

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