You probably know that winter is not the season for heavy real estate activity. According to the National Association of Realtors, inventory in winter is traditionally lower than summer, which means you’re probably in for a lull in business

New Standards Will Make It More Difficult for Craigslist Ads to Stand Out Standards are about to change for those who post listings for rentals and homes on Craigslist. According to The BiggerPockets Blog, Craigslist has discontinued its use

Social media is a great marketing tool for almost any kind of business; however, you need to be strategic about the platforms you choose to use. Certain social media networks work better for specific industries. For example, Pinterest is great

News flash! The Internet is as important as ever when it comes to the home search process. Here’s an eye-popping stat for you: this year, 92 percent of homebuyers have used the Internet at some point in their home

What is It? GoToMeeting is the long reigning king of online collaboration and presentation tools. With integrated phone numbers/VOIP (ability to call in via your computer), killer mobile integration and their new HD Faces video product, GoToMeeting continues their

If you’ve ever tried to run a promotion or giveaway on your Facebook page to engage your fans, you probably quickly realized how time consuming and expensive they can be. Before recent updates to its promotions policy, Facebook only

On Wednesday, Nov. 6, Twitter announced, via Twitter of course, their IPO price of $26 a share. What does this mean for you? Well, unless you are trying to make an investment decision, you may think it has no

Luxury homes are often fitted with nifty technological features, but which ones do affluent consumers most care about? Technology has become an important part of the home search process for many American consumers, and luxury homebuyers are no exception.

You just received an introductory email from a prospective new client, referred to you by a friend whom you just helped buy a first home. Actually, it could also be either an intro text message or an invite to

A new website, DiedInHouse.com, allows you to type in an address from anywhere in the country, and it will inform you if anybody has died in that home. While watching some scary movies in honor of Halloween, some of

Google celebrated its 15th anniversary with a new update, called “Hummingbird,” to its search engine algorithm; how could it impact your business? In commemoration of its 15th birthday, Google recently announced a new update to its famed search engine

What is It? Keeping Current Matters, or KCM, is a subscription based service that provides agents, brokers and lenders with monthly updated national real estate market statistics. These infographics, charts and reference materials, are an amazingly powerful tool for

In a study by the Altimeter Group, only 34 percent of businesses feel their social strategy is connected to business outcomes. That results in what I refer to as unsuccessful random acts of social media marketing. The time you

One, two, three, four, five, six and cut! That’s right, one of the latest social video sharing apps to make a splash with individuals and companies gives you just six seconds to capture your audience and share your message.

Any good real estate agent or home builder knows that high quality photos can make or break a home sale. Luckily for you, one of the most popular social media tools out there today, Instagram, thrives on the sharing

Recently spotted in the wild was a sign that read, “Real Books Priced Lower Than E-Books,” photographed at The Strand bookstore in New York City, a popular hotspot for locals and tourists alike. With strong competition from digital books,