Google+ may be No. 2 to the almighty Facebook, but there are still notable reasons for agents to consider using it for their real estate business. Facebook is the most widely used social medium on the planet, and we’ve

In his latest featured blog, Mitch Levinson of Marketing RELEVANCE writes about how agents can use Zillow Digs to promote their listings. “Digs,” a well-known slang term referring to someone’s home, has appropriately been adopted by Zillow, a leading

Chicago’s MRED MLS members now have access to more robust listings data with Move’s FIND application. Move’s FIND Application, a tool that allows MLSs to provide members with quick and easy access to Multiple Listing Services data, is now

Pinterest is the latest kid on the block, and as a result, it’s generating plenty of attention from marketers; how can agents, though, use it effectively? With 10 million unique visitors a month, longer user times than Facebook and Twitter,

What is Houzz? And how can it be effectively utilized for your real estate business? Mitch Levinson of Marketing RELEVANCE explains. Just like any good social media site, Houzz is designed to attract new customers to your business. However,

iOS 7 may seem like a tech geek’s paradise, but the changes it represents in the iOS platform on the iPhone and iPad will affect real estate agents. Well, it’s here – after months of anticipation, Apple has finally

OMG, rly? Oh yes, the evidence has arrived, and it’s damning – text messaging, and the “techspeak” it promulgates, is harmful to grammar and writing. Without sounding too dramatic, we’re going to start this article with the obvious: text

We all know that the Internet is the preferred way for today’s consumers to shop for homes, but what features catch their eye the most with online listings? New flash! Consumers today really like shopping online, particularly when it comes

Condopedia is a delightful new twist on the Wiki formula, combining real estate savvy with Internet community. Nowadays, there are wikis for just about everything, From television series to video games, from flash cartoons to parody sites, just about

Mobile marketing can be a huge boon to your business, and we’ve got five tools you can use for improving your mobile marketing game. We’ve reported previously that mobile marketing means big business. 79.4 million people will be using

Real estate is a popular subject for Web browsers, but what are real estate agents? And how often are agents searched for online? Alyssa Mattero explains. Google and other search engines play an important role in the real estate

When it comes to listing presentations, you should utilize both classic and technologically advanced methods to woo potential sellers, explains Christina Groves of Coldwell Banker. So you have just made an appointment to meet with a potential seller and

Gloria Valvasori with Better Homes & Gardens is 67 years old, raising three grandchildren, a full-time Realtor and a whiz at SEO and social media marketing! Now before you say she must have been a computer geek all along,

M-commerce, or commerce via mobile devices, is the future of business in America, and a new eMarketer survey hammers home that fact. M-commerce, short hand for shopping via mobile devices, used to be a fledgling component of the American

Social media faux pas happen, but it’s important that you understand the rules of the game and respond to any mistakes in a thoughtful manner. You’re sharing a cool link on Twitter, but the link is incorrect; you’re posting

While Facebook may dominate in terms of number of users, Pinterest wins the battle when it comes to converting online pins into real life sales. According to Bizrate, 69 percent of online consumers have purchased an item they found