Atlanta real estate veteran Keianna Williams and entrepreneur Ebony Austin have launched Luxelle Brokerage, a new brokerage based in Buckhead. 

Luxelle started recruiting agents in May and will host a grand opening later this month. Williams and Austin said in an announcement that the Black woman-owned firm will set “the new standard in realty.” 

A certified lifestyle coach, Williams has spent 19 years in real estate and will serve as managing broker. Austin is the founder and CEO of Nouveau Hospitality Group, which operates Nouveau Bar & Grill in College Park and Jonesboro and is set to open a third location, Nouveau Noir, in Dallas, Texas. 

“This partnership is bigger than real estate — it’s about legacy, faith and elevating our community,” Williams said. “After nearly two decades in the industry, I felt called to create something of my own. Partnering with Ebony was a divinely aligned decision, and together we’re building something that empowers others to own their futures.” 

“Keianna and I are proof that when Black women unite, we create magic,” Austin said. “Luxelle is not just a business — it’s a movement to make luxury real estate approachable and purposeful.”