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Work on $110 million Roswell mixed-use development finally set to begin

by John Yellig

Courtesy of Armada Hoffler Properties Inc.

Work on a 260,000-square-foot mixed-use development in downtown Roswell will begin by the end of the year.

Courtesy of Google Maps.

The Southern Post project, budgeted at $110 million, will bring 128 luxury apartments, nine townhomes, 95,000 square feet of creative-loft office space, 40,000 square feet of pedestrian-friendly retail and structured parking to the area, according to the developer, Armada Hoffler Properties Inc., a Virginia Beach-based real estate investment trust.

The architecture of the development will incorporate familiar elements used in Roswell’s historic district, as well as modern components, the company said in a press release

“Southern Post will be a true mixed-use development on an intimate scale that brings together the synergies of the urban lifestyle and a close-knit community,” Armada Hoffler President and CEO Louis Haddad said.

Southern Post has been in the works for years. Armada Hoffler and S.J. Collins Enterprises closed on the 4.28-acre property, site of the 1960s-era Roswell Plaza strip mall, in 2019. Armada Hoffler purchased S.J. Collins’ interest in the development in 2020.

Wholly owned subsidiary Armada Hoffler Construction Co. will serve as general contractor for the project.

Courtesy of Armada Hoffler Properties.

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