Customer Service

5 Great Ways to be a Memorable Agent

As a real estate agent, how do you ensure that your clients remember you and keep you in mind for their next purchase? We have five great suggestions. Memory is an important component to a successful real estate career,

3 Essential Home Showing Tips

The importance of home showings is difficult to overstate, and there are definite rules to the game that all agents should follow. The home showing is more than a potential homebuyers’ stroll through the property; rather, it’s your best

Qualifying a Buyer for the Short Sale/Foreclosure Market in 5 Steps

The distressed home marketplace follows its own rules and motivations, but Christine Groves explains in 5 steps how to qualify your buyers for the market. Because no two buyer clients are the same, and no two short sale or

What Would YOUR Client Compromise On?

Sad as it may be, the perfect home does not exist – what features would your clients be most willing to give up? It would be nice if we lived in a perfect world. Money would grow on trees;

Why Do People Apply for Mortgages During Work Hours?

Studies show it has become more common for employees to apply for mortgages and take care of other personal business during regular office hours. Technology has given people an opportunity to work at their own convenience. People take advantage

4 Financing Red Flags For Your Condo Buyers and Sellers

Condo financing problems can create considerable problems for you and your clients; Anna Mayer-Huls explains how to avoid them. How many times have your buyers or buyers for your listings run into problems with their financing? This can be

Grammar: Text Messaging’s Vanquished Foe?

OMG, rly? Oh yes, the evidence has arrived, and it’s damning – text messaging, and the “techspeak” it promulgates, is harmful to grammar and writing. Without sounding too dramatic, we’re going to start this article with the obvious: text

What Online Features Do Home Shoppers Like the Most?

We all know that the Internet is the preferred way for today’s consumers to shop for homes, but what features catch their eye the most with online listings? New flash! Consumers today really like shopping online, particularly when it comes

How Smart are Your Clients on the Mortgage Process?

The mortgage process is integral to housing, but a new survey from Zillow finds many consumers are quite lost regarding the details of the process. U.S. consumers may not be quite as smart regarding the residential mortgage process as

How to Survive a Multiple Offer Situation in 8 Easy Steps

With inventory the lowest it’s been in years, multiple offer situations are increasingly common; Anna Mayer-Huls explains how agents can deal with them. How many times have you represented a buyer in a multiple offer situation this year? Can’t

How to Deal with Difficult Agents

Though we’d like to think that everyone is real estate is wonderful, there are undeniably some bad apples out there; here’s how you can deal with them. Real estate is a buzzing, active industry with a wonderfully diverse group

4 Ways to Deal with Difficult Clients

Difficult clients are one of the necessary evils of working in real estate, though there are methods and strategies you can employ to deal with them. We’re sure the above image is one many of you can relate to

4 Steps to Being an Effective Communicator

The benefits of good communication are obvious, but how can you ensure that your message is being communicated effectively? Effective communication is among the most important qualities for a successful career in real estate. From initial consultations, to listing presentations,

Smoking Damages a Property’s Value by 29 Percent

A new study by Pfizer Canada has uncovered the true cost of smoking – its monetary damages to your real estate listings! Anti-smoking campaigns typically focus on the negative health effects of tobacco, but a new study by Pfizer

What Do Owners & Renters Most Regret About their Living Arrangements?

Inevitably, there will be some aspect of one’s living arrangements to regret, but how do the regrets of owners and renters compare? It’s the most unfortunate of situations – a consumer spends the time researching a home purchase or

45 Percent of Homebuyers Choose Lender on Agent Recommendation

The agent/lender relationship is a darned important one, and a new survey highlights just how influential agents are in the creation of that relationship. The relationship between agent and lender is one of the more integral in real estate,

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