As a realtor or lender, knowing how to improve the energy efficiency of a home is very important. With energy efficiency becoming more and more of a concern every day, buyers are more informed on the subject and likely

By Lance Card, Chief Marketing Officer, Equity Real Estate Whether you are a managing broker representing your own shop or you’ve franchised with a big box brand; whether you’re a real estate agent working as a hobbyist or helping

By Amy S. Carden, Owners.com Being able to predict where the market is heading is a skill — almost a sixth sense — honed by the best real estate agents. Rounding the corner into a new year provides the

By Amy S. Carden, Owners.com Changing the customer experience seems to be all the rage in other industries — from Über in the ground transport business to Airbnb in the accommodation sector. But for real estate, customer engagement has

By Amy S. Carden, Owners.com Success in real estate often rests on the relationships you build with your clients. There are all kinds of tips and tricks that agents use to earn trust and repeat business. One thing that

Facts and figures are important, but they’re nothing without context. Yet homebuyers sometimes forget that after a deep dive into real estate listings, assuming they’re equipped to handle major transactions on their own. Not so fast, says Heather Hyllested,

There are two main segments of real estate marketing for agents: marketing to build the agent’s business, and marketing an agent’s individual listings. This course covers an assistant’s role in marketing a real estate agent’s marketing and lead generation

The following information is provided by the NAR’s Center for REALTOR® Development. Each year in November, the National Association of REALTORS®—in partnership with its Institutes, Societies, and Councils—encourages members to focus on their professional education and seek additional credentials.

In this free course you’ll learn how to take advantage of every opportunity to convert a lead into a client!

If you’re a beginner, it can be difficult to determine how to start investing in the real estate market. There are so many strategies, and variations on strategies, and even more experts who would swear that a particular strategy

Set in a tranquil, wooded area with breathtaking views of nature, Reserve at City Center by Rockhaven Homes is a new, high-end townhome community in Sandy Springs, designed for people who want to work and play in the city

The laws that regulate advertising can impact what and how you deliver information about yourself as an agent, and the homes you advertise to your audience. Get a free 7 day trial of AgentEDU and learn what every agent

Agents at Keller Willams Realty Atlanta Classic have been very thankful during 2018, after embracing a collaborative attitude in 2017. A little over a year ago, they were willing to work with a local credit repair agent, who promised

Clients often make the decision on whether or not to hire you based on your image and you never get a second chance at a first impression. In this course, you’ll learn what it takes to craft a personal

Selling a truly unique luxury property is different from your typical resale. It requires a more focused approach and a more sophisticated touch.In this course, you’ll learn the ways that you can host a unique event to showcase a

Now that you’ve closed the sale, you have an opportunity to set the tone for an ongoing relationship that can be highly fruitful. Learn how to position yourself as the go-to real estate expert, prompting your closed clients to eagerly