Improving Your Business

Stories, articles and advice aimed at improving your business

Clients interested in smart locks? Help them prevent hacks

Nearly half of Americans either have or hope to invest soon in smart home technology, a Coldwell Banker survey found. They probably don’t know that the smart home feature the survey found “most appealing” to homebuyers can be hacked.

Roshonda Coleman on the importance of volunteering for agents

Atlanta Agent (AA): You have a very rich resume in volunteering. What are some of the most valuable volunteering activities you’ve participated in? Roshonda Coleman (RC): I volunteer quite a bit with different groups, but one of the themes

How Google’s high-speed wi-fi service could benefit Atlanta real estate

In a recent filing with the FCC, Google stated it was interested in testing a new high-speed wifi product – a spin-off of its much-ballyhooed Internet service “Fiber” – here in Atlanta. And that could be a boon for Atlanta real estate.

How will new real estate crowdfunding rules affect agents?

Chicago Agent (CA): What is the significance of Title III crowdfunding in regards to the real estate market? Ron Miller (RM): The significance of Title III is that it’s really the first time in 80 years that non-accredited investors,

Karen Smyth on Metro Atlanta’s inventory shortage

Atlanta Agent (AA): Inventory is low across Metro Atlanta. In what specific markets, though, are you noticing a particular shortage? Karen Smyth (KS): Inventory shortages have been crippling Atlanta for some time, more specifically in areas like Brookhaven, which

Yelp and realtor.com provide new neighborhood-learning tool

Realtor.com and Yelp have partnered to give consumers easier access to neighborhood trend data – and agents could benefit. “Deciding on a potential neighborhood is often the first step in the home buying process,” says Ryan O’Hara, chief executive officer

Could Brexit send American real estate money back to London?

Atlanta Agent (AA): If you could, speculate a worst-case scenario for what Brexit could mean for the country’s residential real estate market? Abby Shemesh (AS): That’s a good question. As far as real estate, I don’t really see a terrible

Fannie Mae makes getting a 3%-down mortgage easier

Fannie Mae introduced its HomeReady mortgage last year as an inexpensive lending option that allows borrowers to come in with as little as 3 percent down. Now it’s making “enhancements” to that option, and that could mean more affordable financing

3 bad pricing habits to nip in the bud with your sellers

Just as everyone has an opinion on weather and sports, viewpoints abound on real estate, particularly the methods and prices one should demand when selling a home. Because of that, your seller clients are likely barraged by misguided advice from

CFPB proposes important TRID updates

The Consumer Financial Protection Bureau today proposed new updates to TRID intended to formalize guidance in the rule, and provide clarity and certainty. The point is to help facilitate compliance within the mortgage industry. “The Bureau’s rules are designed

Can the new Haus app solve a “fundamental problem” in real estate?

One of the minds that brought us Uber is trying to change the face of real estate through a mobile app. The app, called Haus, is for buyers, sellers, and agents, and focuses on the offer process rather than home search.

RE/MAX of Georgia’s Chad Polazzo discusses his successful real estate career

Atlanta Agent (AA): You are one of Metro Atlanta’s top-performing agents. What do you credit for your success? Chad Polazzo (CP): Hard work, integrity, creativity, good communication, in depth knowledge, ability to read people, and humor! AA: Looking back,

Sophisticated vs. Salesy: 5 ways to hit the right balance

In the real estate business, agents have to strike a balance between engaging clients on a personal level and employing the sales tactics that will get a home sold. We asked Brian Rayl, a Realtor with Keller Williams who

5 apps helping agents stay safe on the job

Real estate is a people business, and unfortunately, dealing with people can be dangerous. Agents need to make their safety a priority, because not every brokerage will do it for them. According to a report from the National Association

The 10 qualifying questions that lead to a sale

Below are just a few of the questions agents need to ask to assess potential clients’ current situation, motivation, and timeline. How long have you been looking for a new home? How soon do you hope to move? Have

Atlanta named No. 5 best city for tech startups

A recent study by Sungard Availability Services ranked Atlanta the No.5 city for tech startups in the country. The study focused on how each ranked city offers the best environment for tech startups. For Atlanta, the average cost per trip, average office

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