Atlanta Agent (AA): You are one of Metro Atlanta’s top-performing agents. What do you credit for your success? Chad Polazzo (CP): Hard work, integrity, creativity, good communication, in depth knowledge, ability to read people, and humor! AA: Looking back,

In the real estate business, agents have to strike a balance between engaging clients on a personal level and employing the sales tactics that will get a home sold. We asked Brian Rayl, a Realtor with Keller Williams who

Real estate is a people business, and unfortunately, dealing with people can be dangerous. Agents need to make their safety a priority, because not every brokerage will do it for them. According to a report from the National Association

Below are just a few of the questions agents need to ask to assess potential clients’ current situation, motivation, and timeline. How long have you been looking for a new home? How soon do you hope to move? Have

A recent study by Sungard Availability Services ranked Atlanta the No.5 city for tech startups in the country. The study focused on how each ranked city offers the best environment for tech startups. For Atlanta, the average cost per trip, average office

When it comes to selling a property, the two most important components are price and presentation, the latter of which is especially important when you have potential buyers knocking on the door. Six staging mistakes that can easily be avoided are:

The Internet is such a great place. You get to see how everyone you know is living such a perfect life! Their kids and spouses and parents are just perfect! Real estate is so busy! That house is so perfect!

Jerry Seinfeld lives in a $32 million mansion. Michael Jordan is currently selling his $16 million estate, complete with nine bedrooms, 17 bathrooms and a full-sized basketball court – which, according to Zillow, includes locker rooms, showers and a lounge

The real estate agent’s business revolves around communication. Whether it be describing the qualities of a listing, explaining the nuances of the negotiation process, or recommending a top-notch affiliate for home improvement efforts, every aspect of the buying and

Atlanta Agent (AA): How are the condo markets in your area of Metro Atlanta, business wise? Blair Branch Huckeba (BBH): Condo business is booming. We are seeing so many condos sell before ever reaching the market, or receiving multiple

Atlanta Agent (AA): What factors are influencing international clients to buy U.S. property? Dan Conn (DC): The desire to move equity out of turbulent markets to stable locations continues to prompt wealthy foreigners to buy luxury property in the

Atlanta Agent (AA): What are some ways that agents can engage with local residents? Shanell Lightfoot (SL): I think it’s a great idea for all agents to be apart of their local NextDoor community. NextDoor is a free, private social

Atlanta Agent (AA): What are some of your goals with the RE/MAX of Georgia YPN? Dawn Brown (DB): With this initiative, we are hoping to provide vibrant, connected professionals an opportunity to network in fun social environments. We want

Redfin this week released its newest tool Opportunity Score, which will measure the number of jobs within a 30-minute, car-free commute from a particular address, giving agents yet another tool and credential to use in their listing presentations and sales

Atlanta Agent (AA): How important is continuing education for an agent’s long-term success? Michelle Pettway (MP): Continuing education is of major importance for the long-term success of real estate agents. The industry is constantly changing, and the market in

The international market is a valuable one for real estate agents, but only if they’re able to capture it. Just as Americans have particular customs so ingrained they’re almost considered common sense – such as shaking hands during a first meeting – foreign