Improving Your Business

Stories, articles and advice aimed at improving your business

This demographic could have a big impact on Atlanta’s future

It’s not news that millions of Baby Boomers are planning to move over the next several years. But when those Boomers do start moving, their effect on local markets will certainly be newsworthy, and one that Atlanta agents should

The smart home gap: An opportunity for sellers

Many buyers want their homes to be outfitted with smart technology, but most homes don’t have it, according to a consumer survey from The Demand Institute. It’s an opportunity for sellers. Seventy-three percent of consumers agreed that having home automation

RE/MAX of Georgia’s Jeanette Schneider on schools and housing in Atlanta

Atlanta Agent (AA): What are some of Metro Atlanta’s top school districts? Jeanette Schneider (JS): Buying a home near a top school district is almost always at the top of buyer wish lists. In fact, a 2015 NAR Home

AARP releases new tool to help Atlanta agents serve older clients

What do seniors look for in a neighborhood? It’s a smart question for real estate agents to ask, considering the rapid growth of the country’s 65-and-older population. In 2014, 46.2 million people in the U.S. were at least 65

Listing descriptions: words that could lower your listings’ days on market

We’ll begin with an obvious fact – listing descriptions are important. Indeed, according to the 2016 Profile of Home Buyers and Sellers from the National Association of Realtors, a whopping 84 percent of prospective homebuyers think detailed information about a

Clients interested in smart locks? Help them prevent hacks

Nearly half of Americans either have or hope to invest soon in smart home technology, a Coldwell Banker survey found. They probably don’t know that the smart home feature the survey found “most appealing” to homebuyers can be hacked.

Roshonda Coleman on the importance of volunteering for agents

Atlanta Agent (AA): You have a very rich resume in volunteering. What are some of the most valuable volunteering activities you’ve participated in? Roshonda Coleman (RC): I volunteer quite a bit with different groups, but one of the themes

How Google’s high-speed wi-fi service could benefit Atlanta real estate

In a recent filing with the FCC, Google stated it was interested in testing a new high-speed wifi product – a spin-off of its much-ballyhooed Internet service “Fiber” – here in Atlanta. And that could be a boon for Atlanta real estate.

How will new real estate crowdfunding rules affect agents?

Chicago Agent (CA): What is the significance of Title III crowdfunding in regards to the real estate market? Ron Miller (RM): The significance of Title III is that it’s really the first time in 80 years that non-accredited investors,

Karen Smyth on Metro Atlanta’s inventory shortage

Atlanta Agent (AA): Inventory is low across Metro Atlanta. In what specific markets, though, are you noticing a particular shortage? Karen Smyth (KS): Inventory shortages have been crippling Atlanta for some time, more specifically in areas like Brookhaven, which

Yelp and realtor.com provide new neighborhood-learning tool

Realtor.com and Yelp have partnered to give consumers easier access to neighborhood trend data – and agents could benefit. “Deciding on a potential neighborhood is often the first step in the home buying process,” says Ryan O’Hara, chief executive officer

Could Brexit send American real estate money back to London?

Atlanta Agent (AA): If you could, speculate a worst-case scenario for what Brexit could mean for the country’s residential real estate market? Abby Shemesh (AS): That’s a good question. As far as real estate, I don’t really see a terrible

Fannie Mae makes getting a 3%-down mortgage easier

Fannie Mae introduced its HomeReady mortgage last year as an inexpensive lending option that allows borrowers to come in with as little as 3 percent down. Now it’s making “enhancements” to that option, and that could mean more affordable financing

3 bad pricing habits to nip in the bud with your sellers

Just as everyone has an opinion on weather and sports, viewpoints abound on real estate, particularly the methods and prices one should demand when selling a home. Because of that, your seller clients are likely barraged by misguided advice from

CFPB proposes important TRID updates

The Consumer Financial Protection Bureau today proposed new updates to TRID intended to formalize guidance in the rule, and provide clarity and certainty. The point is to help facilitate compliance within the mortgage industry. “The Bureau’s rules are designed

Can the new Haus app solve a “fundamental problem” in real estate?

One of the minds that brought us Uber is trying to change the face of real estate through a mobile app. The app, called Haus, is for buyers, sellers, and agents, and focuses on the offer process rather than home search.

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