The art of cultivating and generating leads is crucial for agents who want to be successful in their communities, but the myriad methods of doing so can be difficult to navigate. Online software tools and help services exist to

If the term “real estate agent” were in the dictionary, there’s a very good chance that “multi-tasker” would be one of its synonyms. After all, real estate agents are not only finding homes for their buyers and buyers for

What do brokerages outsource? And what do they reserve for in-house services? See our infographic below to find out (click on it for full

#182159002 / gettyimages.com RISMedia’s 2014 April issue asked brokers to rank the consumer groups that were most important to business. Below are the top five, according to the total respondents to RISMedia’s survey. For these demographics, what services are

For our first annual Truth About Agents issue, Atlanta Agent magazine created a survey to present the trends in the industry, and how agents perceive several different industry issues, including income, marketing, office satisfaction and many more. Atlanta Agent launched

Since 1996, Susan Kliesen, a long-time real estate agent, has been working under the brokerage umbrella of RE/MAX, selling general residential properties and, more recently, distressed and short sale foreclosure properties. She’s battled through economic dips and market fluctuations,

Managing brokers are many things to many people, but one thing is consistent – no matter what they are doing, their importance is difficult to overstate. From coaching, to mentoring, to spiritual inspiration, they serve any number of needs

Managing brokers have a tough job. Not only do they put on a calm front while handling whatever issues come their way, but they need to act as a guide to their agents. Now, more than ever, agents need

Choosing the right manager is one of the most important decisions a company can make. The right manager can raise employee engagement and increase business performance indicators. And yet, according to a recent study by Gallup, a vast majority

Nationally, it’s been rumored that the refinancing market is dying, but that’s not so in Atlanta. According to loan officers in the Atlanta area, homebuyers who took out adjustable rate mortgages a few years ago are now refinancing those loans. Those ARMs

After years of speculation, it finally happened – on Dec. 10, 2013, the Federal Housing Finance Agency (FHFA), the regulatory agency that oversees government housing behemoths Fannie Mae and Freddie Mac, finally had an official director. Indeed, it was

In an industry full of titles and designations, perhaps no phrase is more desired than that of the “top producer.” Indeed, all one has to do is view the numbers to see why. In 2012, 27 agents reached the

New year, new predictions: what will Atlanta’s real estate market have in store this year? The market has started to gain traction, and other factors – unemployment rates and job growth, for instance – have started to have a

8. Present it in-person. This almost never happens. But making the effort to hand in an offer in-person, making eye contact and explaining a bit about the buyer goes a long way. This way, you can also tell the

A content sharing service that allows members to “pin” images, videos and other objects to a virtual pin board, the social media site Pinterest is more than the latest hot fad. According to recent web analysis, it was one